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Schools and colleges have a responsibility to set students on the path that will secure the best outcome which will enable them to progress in education and work and give employers the highly skilled people they need. DfE Careers guidance and access for education and training providers, January 2023.

With our support, you can embed careers education into your curriculum seamlessly and in an interesting and inspiring way. Our aim is to encourage and support students to #ChooseGeography by highlighting the skills that studying geography at GCSE and A Level gives you, what geographical educational pathways are available, and which employment sectors people with geographical skills end up in.

Providing students in schools and college with careers education is a statutory requirement, and Ofsted will explore and rate careers provision during an inspection. The DfE provides a guidance for young people in schools which outlines statutory guidance for schools and colleges, and also has a careers portal which provides information and support.

The Gatsby benchmarks of good careers education are used by some schools and colleagues to structure their careers education provision, and we provide a wealth of support linked to most benchmarks.

Careers Education: Pedagogy

Key messages for #ChooseGeography

When talking about why geography is a good choice with your students and their guardians, don't forget to mention that...

  • Geography is relevant in addressing the issues of today including the environment, society, the economy, climate change, inequality. It will be geographers helping to address the challenges of today and tomorrow and making a difference. 
  • Studying geography provides you with a range of skills that are in demand by a wide range of employers. As a geographer you will be amongst the most employable graduates.
  • Geography is a popular choice at school and at university.
  • Geography is a fun subject to learn, as evidenced through student satisfaction ratings at university level. 
  • Geography provides access to learn about a variety of topics, methods and opportunities.
  • Geography is well taught and is considered a great accompaniment to STEM subjects.
  • Studying geography opens doors to many jobs in a range of different sectors.

Progression through promotion

Through the promotion of geography as a good choice and by highlighting the benefits of studying the subject, you will find that more of your students consider taking geography in their next education stage. The health of geography as a discipline is dependent on the numbers of students choosing geography - and with the right messaging and promotion you will find your GCSE and A Level numbers flourishing.

Progression and promotion materials